Marketing Unit Manager Verified

This role is responsible for managing the bank’s overall marketing functions, implement, monitor and evaluate digital and social marketing campaigns and activities.

Main Duties

• Manage and coordinate all marketing events, advertising and promotional activities for the Bank.
• Develop, executive and maintain marketing strategies/ plans to meet agreed business objectives.
• Develop creative design concept, and coordinate with design team to produce high-quality artworks in compliance with branding guidelines.
• Take the lead to build FTB branding and image to the public and stakeholders.
• Conduct market research to determine market requirements for existing and future products.
• Study and analyze the competitors’ digital and social media campaigns to recommend the effective strategies.
• Oversee development of advertising and marketing materials including products product brochures and other publications.
• Prepare speeches and press releases.
• Identify sponsorship opportunities, make recommendation, and execute agreed sponsorship activities.
• Secure article placements and coverage of news on transactions/events
• Develop Web Database Application on FTB’s website.
• Design or create materials for promotion through various channels.

Job Requirements

• Bachelor’s Degree or MBA in Marketing, Management, Finance and Banking or related field.
• At least 4 years of experience in marketing management with Banking sector/MFI.
• Strong leadership and project management skills with a thorough knowledge of marketing, and event management.
• Ability and experience in market, segment analysis, development and preparation of segment marketing plans and strategies
• Experience with electronic design tools, such as Photoshop, Illustrator, Corel Draw, and other graphics tools. Experience with designing
• Strong understanding of media network in Cambodia
• High initiative, commitment, good communication and problem solving skills.
• A strong desire to work in a team and deal with challenge
• Computer literacy and English language proficiency

Download Job Announcement

Marketing and Communication Unit Manager

How to Apply:

Interested applicants, please send by email attached with a cover letter and your most updated CV (with current photo) to [email protected] or submit the hard copy at Our Head Office, Building No. 33 C-D, Tchecoslovaquie Blvd (169), Sangkat Veal Vong, Khan 7 Makara Phnom Penh. Only short-listed candidates will be contacted for an interview.

More information, please kindly contact phone number: 081 666 597 / 081 666 535

Please visit our website: https://ftbbank.com/careers

Contact

Head Office Branch

HR Department