What is listed as the Marketing Plan in the Business Plan?
- A. Describes market conditions and strategy related to how products and services will be distributed, priced and promoted
- B. Environmental analysis is an assessment of external uncontrollable variables that may impact the business plan (i.e., GNP, culture change, technology, legal concerns, etc.)
- C. Industry analysis is the review of industry trends
- D. Analyze the competitive strategies (i.e., industry demand, competition)
Answer: Option A